1. SoundTAG Solution

SoundTAG^TM , a high frequency mobile tagging solution, is a smartphone software which can transmit wide variety of information to smartphone using inaudible sound. SoundTAG^TM consists of a generator which transmits high frequency signals and a receiver which is for recognizing and analyzing signals. High frequency signal is made up of MP3 or Wav formatted file and can be played by general speaker which you can easily purchase in the supermarket. The specialty of SoundTAG is that it can put information into inaudible frequency sound. The special sound which only can be recognized by the mike of smartphone sends wide variety of contents to end users.

2. SoundTAG SDK

SoundTAG is released as a package of SDK which is easily capable of embarking onto mobile software. SDK package is very simple and light-weighted and it is compatible with both of iOS and Android.

3. Potential markets for SoundTAG

1) Digital performance and show area: concert, Façade, and interactive performance contents.

The audience can get differentiated experience with real-time contents. The speaker on the stage transmits high-frequency signals and the audience receives those contents via smartphone. Consequently, SoundTAG will provide special experience to audience and the host can use this brand-new technology for a means of advertisement or making profit.

2) Exhibits: Museum, Art gallery, and historic site

SoundTAG beacon (speaker) in the museum delivers details and additional contents of an exhibit. This feature can replace docent service which currently NFC, QR code are working on and make additional benefits which include selling souvenir and indoor navigation.

3) Digital Signage: KIOSK, Outdoor billboard

By embedding SoundTAG into digital signage such as KIOSK and outdoor billboard, it’ll transmit visible contents to user smartphone. Users will receive a coupon by pushing on a button or download a navigation map into their smartphone.

4) Retail store: Franchise, Department store, convenient store

The store can use SoundTAG as a promotional method which provides walk-in points or daily coupon. This feature will increase traffic of a store and total revenue of a store, especially early in the morning or in the afternoon when traffic is reduced. Different from GPS, NFC, or QR code, SoundTAG delivers real-time updated events and has no maintenance issue. SoudTAG also has CRM feature which provides actual traffic and effect of a promotion.

5) Broadcasting Service: Public TV, Cable TV, IPTV, Online Streaming service

Broadcasting contents which include high frequency signal reach to viewers. A viewer is able to receive program-related contents such as details or price information of a product, closest store information, or contact information by activating application in the smartphone.

4. Specification

1) iOS / Android OS: SoundTAG is compatible with both of iOS and Android. User can easily utilize SoundTAG SDK into a new application.

2) Range: The range of SoundTAG technology depends on the volume of a signal. If an user turns up the volume, it’ll reach wider area. SoundTAG accommodates from 10 centimeters to 100 meters according to the level of volume. (It also depends on the performance and specification of a speaker.)

3) Recognition speed: It depends on the performance of a smartphone, but SoundTAG signal is recognized within 2 seconds. (Averagely 0.5 seconds)

5. Composition of SoundTAG

SoundTAG consists of SDK and API. SDK takes charge of sensing high frequency signal and API works on registering SDK and client account and managing the status of use.

1) SDK: SDK is released as a file format and its version is managed by GitHub. The user can easily download the newest version of SoundTAG by visiting SoundTAG GitHub.

2) API: In order to embed SoundTAK SDK onto App and operate, the user needs to complete client registration. The user can generate high frequency signals after finishing registration and API Key generation.